Belmont University Athletics Department
CASE STUDY
Hands-on workshop showing coaches, trainers, and staff how to integrate AI tools into everyday workflows
Empowering Coaches and Staff with Real-World AI Skills
FORMAT: 1-hour interactive workshop + prerecorded demos
KEY TOPICS: AI for training plans, athlete communications, predictive performance
IMPACT: Immediate adoption of AI-driven processes across athletic operations
THE CHALLENGE
Belmont University’s athletic coaches and support staff faced increasing administrative demands training plans, communications, travel logistics while striving to keep athletes healthy and competitive.
They needed a practical, accessible introduction to AI that would:
Bust myths about AI complexity.
Show real workflows to save time and prevent burnout.
Keep athletes safe while respecting data privacy.
THE SOLUTION
Doug Belding designed and led a high-energy “AI in Action” workshop that combined education, live demonstrations, and immediate application.
Highlights included:
Myth Busting – Debunked fears like “AI will take my job” and “You need to be a tech wizard.”
Prompt Engineering 101 – Showed how context, action, and parameters (CAP) yield precise AI output.
Practical Use Cases – From building a 10-week strength program in seconds to automating outreach, generating social content, and streamlining travel itineraries.
Safety & Privacy – Clear guidance on protecting athlete data and choosing enterprise tools over public AI generators.
Predictive Performance – Demonstrated how AI can forecast fatigue and reduce injuries by up to 15%.
The workshop featured live Loom demonstrations and interactive exercises, ensuring attendees left with at least one actionable AI use case. Click here to see for yourself.
THE OUTCOME
Coaches and staff left empowered to implement AI immediately:
TIME SAVINGS:
Participants reported creating training plans and communications in a fraction of the usual time.
IMPROVED ATHLETE SUPPORT:
Early adoption of predictive performance tools to help reduce injuries.
CULTURE SHIFT:
Broke down fear of AI, fostering a mindset of experimentation and efficiency.
“Doug’s session transformed how our coaches and staff think about AI turning a buzzword into a daily advantage.”
— Senior Associate AD for External Engagement